Thursday, June 15, 2006
Now All Roads Lead to Lubbock
Even after Texas Tech joined the Big 12 Conference, it remained a team located in an outpost (Lubbock) that was somewhere in the middle of a cotton field. Yes, Lubbock had stoplights. It even had a McDonald's. But it took the hiring of Mike Leach, who was followed by Bobby Knight, to give Texas Tech and Lubbock an identity. Leach brought his crazy passing game that puts up outrageous numbers, and now CNN, the New York Times and the Los Angeles Times have found the way to Lubbock. The success has been reflected in the athletic budget, which next year will total about $43 million. Ten years ago, it stood at about $12 million. "It's a whole different era now," athletic director Gerald Myers said (registration).
Posted by dawizofodds at 3:20 AM